How often do people email you videos? Video can be spread far and wide very easily. Consider how often you see videos pop up in your Timeline on Facebook, or in your Twitter feed. Not only is YouTube the most popular video platform on the planet, videos themselves are highly shareable. Show your students through screen capture videos, live demonstration or even drawing on a white board. Video is a great way to demonstrate concepts that are not easily explained in text form. People respond well to visual cues, and video is a perfect method for capturing the emotion and physical attributes of what you’re promoting. Video is a fast and effective way to convey your brand messages. Google and other search engines tend to favour video, so sharing video via YouTube with good titles, descriptions and tags is a great way to improve your search engine ranking. Video is one of the most popular content formats, and it’s regularly shared via social media. Here are a few reasons why YouTube is great. It’s one of the best ways to communicate to a wide audience, whether you’re promoting programs or providing information to students. People upload more than 100 hours of video per minute to YouTube. YouTube is the 2nd largest search engine next to Google.
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